Infront vacancy search engine

Marketing Operations Manager (m/f/d)


Vacancy details

General information

Reference

2022-437  

Position description

Job title

Marketing Operations Manager (m/f/d)

Contract type

1 = fulltime - unlimited

About the Role

Do you want to do things differently? We do this through our Core Values: Own It, Stay Curious and Stronger Together!

Infront is investing substantially in our digital marketing. As a member of our international marketing team, you will play an important role in our journey towards digital marketing maturity. The marketing team is an energetic group with an open and creative dialog. We are supportive of one another, and have a lot of fun working together to build a world-class brand.

The position:

The Marketing Operations Manager plays a fundamental role in the marketing organization with the responsibility for establishing and coordinating effective marketing processes and workflows. The Marketing Operations Manager will work actively with both our CRM and marketing automation systems and is responsible for all processes to support exceptional lead management, enhanced data quality, and data compliance. Additionally, the Marketing Operations Manager will monitor analytics and create dashboards to measure and report the effectiveness of each channel and the overall performance of our marketing programs.

Tasks & Responsibilities:

  • Manage lead qualification, scoring and tracking from new lead to closed deal
  • Manage customer data and compliance in the use of our data
  • Collaboration with business operations and sales departments to ensure efficient data management and results reporting
  • Track marketing metrics to provide ROI reporting and optimization recommendations
  • Nurture existing leads by creating workflows and email templates for email campaigns
  • Manage the use of CRM and Marketing Automation systems
  • Optimize and maintain integration, field mapping and sync between CRM, backend, website and marketing automation platforms
  • Provide necessary training to sales and CSMs in order to do sales sequences via our CRM tool
  • Marketing operations planning and governance, supporting team activities with process documentation and automation workflows
  • Management of contact permissions and subscriptions
  • Help define processes to measure attribution and understand how buyers have been influenced by campaigns and outreach during their buying cycle
  • Cultivate data-driven marketing and sales approach
  • Host weekly meetings with stakeholders to discuss new leads, lead feedback, lead follow up, new deals/opportunities created and development in the market as well as the respective departments

Who you are

  • Degree or successful completion of vocational training in marketing, buisness administration or digital marketing
  • 3+ years of experience in a similar role working with CRM and Marketing Automation systems
  • Understanding of inbound marketing strategies and the execution of lead generation campaigns
  • Analytical prowess and an affinity for efficient processes
  • Interested in the financial markets and the technology that supports our customers
  • Results-oriented self-starter who is prepared to work in a fast-paced environment
  • Strong communication skills in English, additional languages are a plus
  • Self-driven team player


 

Why join Infront?

Infront offers an exciting and challenging job within the financial technology sector. You will be a part of an international, active social environment with friendly, supportive and highly skilled colleagues. Being part of a company based on technological innovation will give you opportunities for personal growth and fulfilling career possibilities in a fast-paced environment! At the same time, we have an informal and relaxed culture based on mutual trust, respect and cooperation.

 

Additional benefits:

  • Subsidised transport
  • Subsidised lunches
  • Mobile phone + subscription
  • Travel allowance
  • Free tea, coffee, water and fruit/snacks all day
  • Investment into ongoing learning and development (Linkedin Learning, Language courses etc.)
  • Flexible work arrangements (we love the office but like to work from home 2 days a week)

Position location

Job location

The Netherlands, Amsterdam

Company

Infront Financial Technology NV (B)

Handled by

Last name

Stephen

Forename

Taryn